Purpose-built for recurring workshops
Not conferences. Not trade shows. Not one-off events. Designed from the ground up for organizations running the same types of workshops week after week.
Campaign Management
Know exactly what every workshop costs
Most platforms track registrations. EventFlow tracks the money. See campaign-level budgets, mailer spend, venue costs, and cost-per-attendee — real numbers for your board report.
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Campaign grouping — Organize events into campaigns with budgets and date ranges
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Cost tracking — Mailer spend, venue costs, food expenses, cost per attendee Unique
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Planning periods — Milestone tracking: venue booked, deposit paid, mailers ordered
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Event scheduling — Date, presenter, location, capacity, food — all in one place
Campaign Budget
Q1 Retirement Planning Series
Mailers
$4,200
Venues
$2,800
Food
$1,150
Cost per Attendee
$23.40
$0
Budget: $38/att
Event Roster
One click promotes and updates roster
Waitlist (3 remaining)
Registration & Waitlists
Every seat filled. Zero dropped leads.
When your workshop is full, most tools just say "sold out." EventFlow keeps a positioned waitlist, sends each registrant a waitlist confirmation, links guests to hosts, and lets you promote the next person with a single click.
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Positioned waitlist with one-click promotion — Waitlist positions are tracked automatically; promote the next attendee from the roster in one click
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Host/guest relationships — Track who brought whom for relationship-aware reporting Unique
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Online registration — Accept signups via URL with automatic confirmations
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Check-in/out tracking — Timestamp-level attendance with audit-grade records
Communication
Automated reminders that never miss
Three-day reminders, one-day reminders, registration confirmations, waitlist promotions, and custom messages — all automated with templates you control. Full audit trail of every message.
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Automated email reminders — 3-day and 1-day reminders with registration confirmations
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SMS notifications — Time-sensitive reminders and updates by text
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Custom templates — Variable substitution and branding per organization
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Notification audit trail — Full history: who, when, channel, delivery status
Notification Timeline
Retirement Planning — Feb 12
3-Day Reminder
Sent to 42 registrants · 40 opened (95%)
1-Day Reminder
Sent to 42 registrants · 42 delivered (100%)
Waitlist Promotion
David Park promoted → confirmation sent
Post-Event Follow-Up
Organization
Home Office
Pinnacle Financial Group
Downtown HQ
12 events · 5 campaigns
Westside Office
8 events · 3 campaigns
North Branch
6 events · 2 campaigns
Organization
Multi-office coordination, solved
Whether you have 2 offices or 20, every team member sees exactly what they need. Separate locations, budgets, and team members — with org-wide reporting that rolls it all up.
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Multi-office support — Dedicated teams and budgets per location Unique
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Role-based access — Member, Manager, Administrator tiers
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Data isolation — Row-level security between organizations Unique
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Team invitations — Email invite with role assignment and onboarding
Built by people who've run workshops — for people who run workshops.
Reporting & Analytics
Real-time analytics, not spreadsheet formulas
Seven built-in report types plus ad-hoc queries and AI-powered summaries. Compare presenters, rank locations, track trends — and export anything to CSV.
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Campaign reports — Registration rates, attendance, costs, and ROI
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Presenter performance — Compare attendance and outcomes across presenters Unique
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Location analytics — Fill rates, cost efficiency, and venue trends
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AI-powered reports — Natural language summaries from your event data
Presenter Comparison
Q1 2026
Attendance Trend
+18% ↑
Sarah Mitchell leads with 96% fill rate across 8 events. Downtown HQ is your most cost-effective venue at $19/attendee.
Evaluation OCR
Scanned Form
Extracted Data
Attendee
Robert Lin
Interest Level
High
Net Worth Range
$500K – $1M
Wants Appointment
Yes
Follow-up appointment booked
Feb 19 at 2:00 PM · with Sarah Mitchell
Advanced Tools
Tools you won't find anywhere else
These capabilities exist because real workshop coordinators asked for them. Upload paper evaluations, schedule follow-up appointments, and build custom queries — all inside EventFlow.
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Evaluation OCR — Snap a photo, AI extracts and matches to attendee Unique
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Appointment booking — Schedule follow-ups linked to event attendees
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CSV export — Export any report or data set for external analysis
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Ad-hoc queries — Custom queries to explore your data your way
The alternative
What you'd need without EventFlow
Without a purpose-built platform, workshop programs cobble together 4+ tools — and still don't get the insights they need.
Spreadsheets
Attendee tracking, budget tracking, event lists
Eventbrite / Luma
Registration and ticketing
Mailchimp / Constant Contact
Reminder emails and notifications
Paper + manual entry
Evaluation forms and data entry
Or just use EventFlow
One platform. All your workshop data. Campaign budgets, automated waitlists, evaluation processing, multi-office coordination, and reporting built in.
Stop paying for conferences when you run workshops
Most platforms are built for one-off conferences. EventFlow is built for the recurring cadence of workshop programs.